Prof. Rita McGrath: Getting out to the edges to develop strategy

What does it take for a leader to think strategically? You’d hope you didn’t need to ask this question as it should be a core capability. It’s often not as they focus on workplace culture or commercial tactics, both of which are important too. But it’s critical to a clear view as to where the organisation needs to move towards, whom it should serve and how, and how to win you. That way you can build the capabilities, identify the resources and systems you need, and evolve your culture.

In this interview Rita McGrath, a professor at Columbia Business School, tells me that strategy is more important than ever given the complexity and uncertainty we face. But its practice needs to change, away from the closed, top-down approach that characterises many traditional organisations. She talks eloquently about the importance of leaders getting out to the edges of their organisation to spot inflection points and pick up weak signals of change. She also highlights some fascinating practice at Microsoft and Klockner, focusing on how they encourage new and different voices to share their perspectives on where to take the business.

The best bits of these conversations are captured in my newsletter Flashes+Sparks.

Further resources

• Rita’s website.
• Her latest book Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen.
• Her weekly Thought Sparks.
• Her Thought Sparks podcast.